It’s a conundrum to be sure. You’re competing in a business that is as competitive as they come. Yet, with the demands of your high net-worth clients and your commitment to perpetuating the qualities upon which your firm was founded — independence, responsible decision-making, and putting investor interests first — growing your enterprise and marketing perpetually is fifth on the priority list. Which, realistically, means it never will happen. Besides, all the advertising and P.R. agencies you’ve encountered just don’t get your approach. Your story needs to be elegant. It needs to be conservative. It needs to be different from the dominant players in the market, but at the same time it needs to be familiar. Oh, and by the way, it also has to comply with SEC regulations. You can’t invest more time in explaining or re-doing things than it would take to do it yourself. If that is the perpetual conversation about growth in which you operate, let us help you find a way out of it.